A radio campaign and a corporate video for an industrial leader
Sanivac recovers wastewater and used oil, an essential sector the public knows little about. The company, a leader in its industry, wanted to show the scale of its operations to clients and partners.
Approach
Side•Car was tasked with designing and producing a high-impact communication push, including a strategic radio campaign and a large-scale corporate video. Rather than sticking to a classic corporate presentation, we chose to pay tribute to the machinery, the team's craftsmanship, and the sheer scale of the facilities. Through dynamic production and spectacular shots, we captured the very essence of Sanivac's striking power in the field.
Results
Sanivac now introduces itself to partners with a corporate video, and the radio campaign aired in 2023.
