Web banners at the pace of online grocery, in Quebec and Ontario
Metro.ca sells groceries online in Quebec and Ontario. Promotions change every week, and every banner has to follow the brand guidelines while shipping fast.
Approach
Side•Car designs, rolls out and produces Metro.ca's online advertising campaigns. Every web banner carries the brand's established look and identity, at the speed online grocery demands. The work covers performance-driven banners and rollouts adapted to the Quebec and Ontario markets.
Results
The mandate has been renewed every year since 2023. Metro.ca shows the same visuals, at the same time, in Quebec and Ontario, with no lag on its promotions.
